Case Study
Client - Llangollen Railway Trust Ltd
Industry - Heritage & Tourism
Business Type - Heritage Railway & Charity
Client Duration - 5 Years (contract recently completed)
The Challenge
As a heritage attraction reliant on public engagement, volunteers and donations, Llangollen Railway Trust needed modern, reliable support in digital communications, marketing and operational organisation.
Initially, they required help updating their website and improving their online presence. Over time, however, it became clear they needed broader, more integrated support, from event promotion and ticketing to volunteer and donor outreach.
They needed someone with initiative, flexibility and trustworthiness to support a wide range of needs as the business evolved.
The Solution
Office Support Services became a vital part of the Trust's external communications and internal systems for nearly five years. The relationship grew to encompass many aspects of their public facing and behind the scenes admin.
Key contributions included:
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Website and social media management to promote events and maintain and up to date online presence
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Design and distribution of event posters, flyers and marketing materials
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Setup and maintenance of a new ticketing system, including adding new events, issuing tickets and training volunteers
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Migration of members to a new membership portal and keeping this updated
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Email marketing campaigns and maintenance of the supporter mailing list
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Fundraising support, including setting up online donation pages and promotional materials
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Assisting with coordination of large scale events, including inviting and managing bookings for a 1500 person open day
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Mailshots, event planning support and day to day adminiatrative tasks
The Results
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Professional, consistent public communication that supported ticket sales and visitor engagement
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Successful large scale events with smooth organisation and volunteer participation
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Improved digial infrastructure, enabling easier member management, communication and streamlined admin
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Effective fundraising support, contributing to community and donor engagement
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Increased internal efficiency with volunteers and staff freed up to focus on railway operations
Legacy and Impact
Though the contract has now concluded, the five year relationship left a lasting impact on the Trust's systems, public outreach and internal capacity. As the scope of work expanded, so too did the trust placed in Office Support Services, providing the value of reliable, proactive external support in the nonprofit and heritage sectors.
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The contract left a personal impact too, as although the formal working relationship with the railway has concluded, Jo continues to remain actively involved as a volunteer supporting the Motive Power Department by assisting with cleaning, painting and maintenance of the steam locomotives and volunteering on the footplate when time allows.